Social Networking & Social Media

Social Networking – Top PR Tool of 2011

Latest News on April 5th, 2011 No Comments

social networkingThere was a time when “word of Mouth” was the only real credible means of marketing your product. If the general public picked up what you had on offer, life would be easy breezy henceforward.

The world today has come a long way after those days.

Often people ask the question, “what exactly is social networking”. Is it merely having a web presence complimented by Read more »

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The importance of having a website

Do We Need Websites Anymore?

Latest News on February 17th, 2011 1 Comment

do-we-need-websitesWith the age of social networking, the internet has evolved into one vast ocean of Facebook pages, Twitter follow me’s and Linked In presence for the B2B. With the advent of WordPress the dot com world further became smaller.

So can we even ask the question if websites are important any more? Is it necessary to have your own presence on the internet? Are companies still promoting their own www or are they saying: Read more »

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Search Engine Optimization & Keywords

The Link Between Keywords and SEO

Latest News on January 12th, 2011 1 Comment

SEO Keywords

Have you ever wondered why keywords are the life and blood of any content strategy? Keywords define what your audience is talking about, thinking about, wanting to gather information about. Keywords help you get into the brains of your customers, helps you understand them, relate to them, associate with them.

SEO simply cannot be achieved without the use of keywords placed strategically throughout your content. So what are the key things to remember to decode the top ranking keywords for your SEO Read more »

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ecommerce, trends and mobile shopping

E-Commerce the 2011 Way

Latest News on January 3rd, 2011 1 Comment

ecommerce

It’s the year 1995; Amazon has just opened its virtual doors to the world inviting them to shop, shop and shop. The product lines are limited, main focus is on functionality, price comparisons, product descriptions and getting the shoppers quickly Read more »

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Branding, Marketing & Design

The Brand Gap Presentation

Latest News on November 9th, 2010 2 Comments

A friend sent me this presentation about “proper branding”. After going through the slides I realized it was actually pretty good… in my opinion of course. So I decided to post the presentation here which is called: “The Brand Gap” – How to bridge the distance between business strategy and design. This great slideshow presentation about branding was created by Neutron LLC (brand marketing agency).

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Web Design Tips

8 Simple Website Design Tips To Improve Sales Conversion

Latest News on October 22nd, 2010 1 Comment

Portland Website Design BannerDid you know that the success of your Internet business is greatly dependent on the design of your website or online store? It has a large impact in terms of $$$ because it’s a deterministic factor for converting normal web visitors into real customers. Read more »

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